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Preparing Your Business for Sale: Clear Goals and Intentions

Mike Gorrasi

Feb 19, 2025

In Part 3 of Preparing Your Business for Sale, we discuss Clear Goals and Intentions

Selling a business isn’t just about financial gain—it’s about achieving personal and professional objectives. Being clear on your reasons for selling and what you want from the process will help guide decision-making and prevent unexpected regrets.


Define Your Reasons for Selling

Understanding your motivations for selling is critical to finding the right buyer and structuring a deal that meets your needs. Common reasons include:

• Retirement

• Pursuing new opportunities

• Burnout or lifestyle change

• Financial reasons or market conditions

• Health or family considerations


Establish Your Post-Sale Vision

What do you want your life to look like after the sale? Are you looking for a full exit, or do you want to stay involved in some capacity? Consider whether you want to:

• Maintain a minority stake

• Stay on as a consultant

• Walk away entirely

• Start another business or invest elsewhere


Set Realistic Expectations

Determine your minimum acceptable sale price and deal structure preferences. Consider factors such as:

• How much do you need from the sale to achieve your financial goals?

• Are you open to seller financing or earn-outs?

• What role do you want to play during the transition?

• Do you have a preferred buyer type (strategic, financial, employee)?


Clarity on your objectives ensures you navigate the sale process confidently and get the outcome you desire.


If you need assistance finding the answers to these questions, send me an email to schedule a consultation, mike@mikegorrasi.com




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